Zara This Friday, it opened a new store located at Calle Constitución, 6 in Valladolid, an establishment in the heart of the city that has more than 3,000 square meters advertisements distributed on four floorsThis opening is part of Inditex’s objective of prioritizing stores equipped with the more efficient technological tools so that customers can experience fashion in a “spacious, innovative and welcoming” environment.
On the outside, the building’s exterior façade maintains a sober visual identity with marble as the protagonist; while inside, Zara’s Architecture team opts for clarity with hints of colour provided because of the wood of the furniture.
On the ground floor and first floor, Women’s Collectionn, which includes prominent spaces equipped with distinctive furniture. On the second floor is the shuman action, with a shoe area as well as a prominent space for the Origins collection. The proposals in the section Children They occupy the basement in a warm environment, with wood and textiles in natural tones.
The store integrates the “latest technological developments” that allow full integration with the brand’s online platform. In this way, customers can enjoy fitting rooms with the possibility of booking via the application from Zara; from a self-checkout area or from a automatic return point online, among others.
He also has two collection points for online orders with robotic silos and a capacity of up to 1,900 orders, as well as customer features such as consulting the inventory available in store or the possibility of purchasing online and collecting the order in store within two hours.
