The Spanish have gone from being a sad event at funerals to one of recognition and homage to the life of the deceased. He believes so close to 90% of Spaniards consulted in a study carried out by Sigma Dos for the Funeral Services Observatory. In addition, 84% of people consulted believes that final farewells must adapt to the wishes of the deceased and their family and respect their decisions.
Funeral organizers have already left behind traditional burials, sad events and more and more Spaniards are choosing to choose how do you want your goodbyes for your loved ones to celebrate in your memory. Now, organizing goodbyes in detail is a real and accessible option. Pazy is the first digital funeral organizer in Spain responsible for organizing farewells according to the wishes of the deceased and as a tribute to their life.
From eco-friendly options like becoming a tree or choosing a biodegradable coffin to more festive celebrations like offering an open beer bar at the deceased’s wake, Pazy helps transform funerals into personalized ceremonies that truly reflect life and personality of the deceased.
“Not only can you plan your goodbyes in advance so that they are exactly as you want and leave it organized during life, we can also do it when someone has died and their loved ones want to fulfill their last wish,” he explains. Alexander NietoCEO of Pazy, the first digital burial planner in Spain.
A tailor-made farewell to the deceased
Invite friends to taste your favorite beer at the wake, bury yourself with a bottle of your favorite gin, have it splashed The Wizard of Oz in the living room, or may your ashes rest forever in a window of a football club of which you have always been a member… These are some examples of the requests that Pazy’s clients have requested for their farewell parties.
Regarding the most valued forms of personalization according to the report, 66% opt for prepare the ground for goodbyes with a selection of music that the deceased liked, followed by 58.5% who decide to create a digital photo album with moments from the deceased’s life or 52% who organize a special farewell lunch or dinner with the family and friends
Choose between cremation or burial, type of coffin, with or without wake, flowers or souvenirs; organize a dinner or a weekend for the closest family and friends, spread the ashes of a hot air balloon or on a boat on the high seas… In the same way that other events are organized such as ceremony awards. diplomas, weddings, birthdays or retirements. , the funeral organizer Pazy offers you different possibilities so that you can choose every detail of your farewell. 50.2% of those questioned opt for a religious funeralwhile 49.8% opt for a civil ceremony.
“The advantage of organizing your farewell party with a professional planner is that you pay exactly what you hirewhich means savings and a guarantee, regardless of when you die. With a closed service like that of Pazy, we pay, within the deadlines we set, a fixed amount,” adds Nieto.
“Celebrating the lives of the deceased”
With funeral planners, a new way of “celebrate the lives of the deceased”based in countries such as the United Kingdom, the United States or Paraguay and which represents a new way of facing the last goodbye, which abandons the traditional idea of financially insuring farewell events to offer more services. Thus, in addition to choosing in detail the organization of farewells, Pazy offers a complete service to resolve everything related to the death of a loved one. Both from an economic point of view: will, payment of taxes, income tax declaration… and psychological, with personalized attention from a professional during the year following the death of the family member.
Furthermore, in an increasingly interconnected society and with the use of social networks by the majority of the population, Pazy also takes care of erase the fingerprint of the deceasedsomething that 70% of those surveyed by Sigma Dos also consider important and around 34% would be willing to hire it to manage their loved one’s social media goodbyes.
Concerning the Pazy customer profile, almost 20% of the population prefers that the procedures can be carried out done online. They are both women and men, from the lower middle class and aged in their fifties or over or parents from the lower middle class, men or women, people about to die or have recently died and who do not have previously taken out death insurance.
“Transparency in management and the fact that we organize the events means not only economic benefits, but also a transparency in contractual services which always results in peace of mind for those involved. Without a doubt, a way to celebrate the life of the one who leaves without any other concern than saying goodbye”, summarizes Nieto.
