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The entrepreneur who won over Felipe VI by recovering Spanish textile gold already exceeds 10 million euros in turnover

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The entrepreneur who won over Felipe VI by recovering Spanish textile gold already exceeds 10 million euros in turnover

When we thought that the merino woola natural fabric very appreciated for its qualities and its versatility, as well as for its Spanish origins since it comes from the native merino sheepwasn’t going to show up in our lives, we know an entrepreneur who looked back and got that back Spanish textile gold.

Pablo Mas, CEO and founder of Yuccshad the ability to promote a material that truly belongs to us, like merino wool, and to put it at the service of its innovation and design team, create the most comfortable sneaker brand in the worldaccording to the opinion of many customers who have already worn them.

Among them, Yuccs, headquartered in Mallorca, has conquered the wardrobes of personalities as illustrious as King Felipe VIwho has worn different models over the years, especially when appearing with more informal looks, as is usually the case on summer days.

An annual turnover of 10 million euros

A conquest of the hearts of the most demanding customers which is not a trivial fact, especially if we take into account that Yuccs was born barely six years ago and that in the last year it has had turnover of more than 10 million euros. An important step that has been achieved thanks to the fusion of natural materials, such as merino wool, with a comfortable and durable design, with the ability to take care of the health of the feet.

Yuccs is a widely accepted brand in the market for different reasons. One of them is its commitment to versatility –we can use them at any time and occasion–, the good work of the artisan shoemakers who make the shoesall in the Levante region, and through the use of a fabric such as merino woola material that has a beautiful story behind it that goes back centuries.

This fiber not only has unique and unparalleled properties, but it was also one of the most protected fabrics in the world. La Mesta Councilan institution created by the King Alphonse The Wise in the 13th centurywhich was a symbol of luxury and quality in the fashion industry back then, and it still is today.

THE density of its fiber, its fineness and its uniformityas well as its resistance, are some of the qualities that make Spanish merino wool a kind of textile gold. This is why this fabric is used by Yuccs when making your boot models, an essential accessory for the cold months to come.

Boots, an essential accessory

One of the essential Yuccs models is the casual merino 2 bootwhich are made of merino wool and have Waterprotect technology. a tandem perfect for rainy daysbecause they keep our feet warm and dry, being water resistant. They are functional, they go with everything and you can use them every day for walking, going to work or having an aperitif.

Also the model Waterprotect Chelsea ankle boot These are the ideal shoes for winter, not only because the merino wool and waterproof technology do not let water through, but also because they are easy to put on because they have elastic on the sides and they have that chic touch that we love.

In addition to fiber from Merino sheep, Yuccs is also committed to the circular economy and grape skin is present in some of its models. THE Grape Casual Boot of the brand is the first boot made with this type of fabric, made from grape waste, to which they have also applied their innovation Waterprotect technology. They are sophisticated and very comfortable, to wear with all possible looks, since their versatility allows us to do so.

Designs for any time

And it is precisely one of the secrets of Yuccs success: its versatility and its predilection for designs that can be used at any time. They are discreet models with sophisticated brushstrokes, which allows us to combine them with all types of clothing. THE Merino Runner Bouncefor example, have a sporty side, but we can use them with both sportier and more formal clothing.

These shoes are a gem, because they allow us to walk and walk without affecting the health of our feet. They are perfect for walkers, because the sole features Extra-Bounce technologywhich provides exceptional grip and absorbs impacts on all terrains. They are also made of very soft merino wool and have the WaterProtect system to repel water.

The same technology is shared by Waterportect casual merino. A light model ideal for the daily rhythm, soft and perfect for the cold, as they are also made of merino wool, Yuccs’ flagship product. They have an urban design and undeniable eleganceas well as unparalleled comfort. Those who spend the day on the street, walking and working, will appreciate having shoes in their wardrobe that take care of our feet with every step we take.

Special Halloween promotion

Each of these Yuccs models is different, so they have the ability to adapt to the tastes of all their customers. You can now have these comfortable and innovative shoes in your wardrobe at a very competitive price. Now there is a promotion Halloween Special which allows a reduction of 20 euros all models of the web, until November 1st.

Once we got home, We have 30 days to try them without obligationwith free delivery and returns. Happy shopping!

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