From September 7 to 11, the capital will vibrate to the rhythm of one of the most anticipated events of the year: Madrid East Fashion. THE initiative, organized by the Association Créateurs de Fashion from Spain (ACME) with the support of the Town Hall of Madrid through the program Madrid Capital of Fashion who heads the government sector of economy, innovation and finance, intends, one more year, booster THE fashion Spanish authortransforming each of its corners into a podium.
[De Begoña Gómez a Nieves Álvarez: los mejores looks del ‘street style’ de la MBFWM seleccionados por Magas]
These days began with a unique and urban event open to the public. On this occasion, its inauguration took place, with the collaboration of the City Hall, in one of the most emblematic places of Madrid: Alcala Gate.
In this magical setting, this Saturday September 7 at 7:30 p.m.at sunset, fifty models showed the proposals of 26 creators. It has been a parade spectacular with nods to Madrid folklore and crafts, Madrid paintings by Goya.
This parade marked the beginning of high intensity days. Acromatyx, Anton Heunis, Carlota Barrera, Coconutscankill, Corsicana, Daniel Chong, Devota & Lomba, Dolores Cortés, Dominnico, Duyos, García MadridHelena Rohner, Javier Delafuente, Juan Avellaneda x See Iou, Juan Vidal, Juanjo Oliva, Leandro Cano, Maison Mesa, Malne, María Lafuente, Miguel Marinero, Moisés Nieto, Nicolás Montenegro, Odette Álvarez, Oteyza, Peñalver Brand, Pilar Dalbat, Roberto Torretta, Roberto Verino, Teresa Helbig, The Extreme Collection, Tíscar Espadas and WE ARE SPASTOR are the participating designers and brands. All will present their new collections, current or capsules, during fashion shows, presentations, open days, pop-ups and exhibitions through workshops, boutiques, hotels and symbolic enclaves of Madrid.
With this edition, Madrid East Fashion is once again consolidated as the project that best represents the fashion The Spanish author and the values of slow mode. Pioneer in bringing the fashion to the street and to the final public to promote their knowledge and consumption, MeM is a living platform that integrates the community of fashion author and who undertakes to respect the current guidelines that mark the sector: new ways of presenting and consuming fashion far from the constraints of the seasons.
[Así es el ‘street style’ que ha abierto la segunda jornada de la Semana de la Moda de Madrid]
From Magas we review Key moments of its inaugural parade which presents several days of fashion and crafts.
