The economic miracle of Miley in Argentina does not stop throwing data that will remain for history. Quick disinfilation, drowning poverty, historical public excesses or a powerful (but still initial) restoration of the economy, are one of them. Nevertheless, behind the miracle there is a team of people who somehow helped Havier Miley to make the right decisions, despite the fact that they were extremely controversial. In addition to the well -known Luis Kaputo, Minister of Economics, there is another person, very close to the president who could have even more influence than Caputo himself. This is a very nephew of the minister. Santiago Caputo is the chief strategist of Argentina President Javier MileyThe profiles of this person are the one who stands behind the speeches, RRSS, in short, the strategy of victory in the cultural battle on the left in the country where Peronism was everything. Little by little, even a more economical role, consists in negotiations with hedge funds and banks in order to continue the economic miracle of Argentina.
In those rare cases when he was seen in public, he usually illuminates a cigarette and The use of its characteristic glasses from rays, sometimes supported by Casa Rosada columnsPresidential Palace. Tattoos in the style of Russians in their hands look at the sleeves of light or white blue shirts. All this adds to the aura of a person who, until two years ago, was almost a stranger outside the most exclusive political circles, as they explain from the Bloomberg agency.
Today, Caputo “is the most requested person for meetings with the help of coating and institutional investors attending Argentina,” says Walter Stoppelvert, investment director of the financial services company Grit Capital Group in Buenos -Aires. “And this is not surprising, given its fundamental role as a column and the media architect of the president’s campaign by cultural changes.”
Strength Caputo comes from a huge impact on mileiSometimes even surpasses his uncle, Minister of Economics Luis Kaputo. Santiago Kaputo advises the president in his conflicting speeches, such as the one he said in Davos, where he attacked “vokism” and corrupt politicians, who, according to him, took Argentina to destroy. Another speech in the UN General Assembly was criticized by the local media for the fact that he was too inspired by Jed Bartlet, a fictional president of the West Wing, the favorite series of Caputo. Despite a strong progressive burden, the series represents a policy, as I would like. He even recommends that his employees see her at least once a year.
Social networks of the president (including anonymous accounts that attack critics and enhance praise) are under the supervision of Caputo. Last month, some of these accounts ridiculed the left journalist Julia Mongolini after the distribution of unreasonable rumors about the alleged bloodstorming relations with her sister. She and Miley are now participating in the legal struggle for slander. One way or another, Miley ends with imposing on social networks, which in the past “belonged” to the left.
The importance of “other” Caputo
Details about the role of Kaputo and his thinking came from an interview with a dozen officials, friends and egollases who made from the agency BloombergThey all asked for anonymity to talk about one of the most influential figures in the country. Its functions go beyond the discourse and communication. Controls intelligence, immigration, customs agency, money laundering unit And the privatization area. The door, he is known for his charisma and his calm before chaos, that in many cases he helps to generate. He also personally chose many senior officials and leads key negotiations in the congress. When they asked Miley about his influence, he replied that Caputo is his number two in politics.
Since Miley appointed him the “architect” of his victory in the elections, the influence of Caputo (and control over state resources) did not stop growing. So rumors about their tension with Karina Miley, sister of the president. Both forms along with the president lor what does it call the “iron triangle”Questionnaires of Karina and Kaputo consultants often face in terms of strategy, especially before the legislative elections in October, which investors consider to be a referendum on the management of Miles.
True believer
The Argentine artist Benjamin Solari Parravichini predicted in 1941 that a man would save Argentina from a bloody uprising, such as the French Revolution. He called him “gray man”Quoto profiles this man is Miles. During the presidential campaign of 2023, Caputo tattooed this image on his back, as shown in the post of his friend and colleagues Agustin Romo. A large version of the same picture hangs in your office at Casa Rosada.
Kaputo has defended conservative ideas for many years, Contrary to the “awakened” and favorable for the minimum stateFor a long time, he was looking for someone outside the political system that could strengthen this message. When he found Miley, an explosive commentator who challenged the status -kvo, he knew that he had found his man.
They met during the Congress campaign in 2021 through a friend and partner Colegio de Caputo: Ramiro Marra, legislator Buenos -Aires and a nearby ally of Miles. Then Kaputo worked in Move Group, an influential political consultant in Buenos -Aires with clients throughout the political spectrum and advised Milei. When the Libertarian economist decided to run for the presidency in 2023, Kaputo left the consultant and joined the campaign team.
Kaputo met Miley through his friend and partner Ramiro Marra. “This is a true believer.”Said Martin Yeza, deputy professional who hired Caputo in 2015 as a strategist in his campaign for the mayor of Pinmar. He said that sometimes they argued about politics or joked as soon as the topic of Miles appeared, his expression changed. “We know each other with Santiago 17 years ago, and I really like it that as a person is an absolutely normal person, I say this as a praise,” Yeza said. “As a strategist, he has always been a destructive person. He demonstrates that it does not reach the central center, but with a position that has an almost diametrically opposite force for the previous one. ”
Kaputo studied political science at the University of Buenos -AiresBut he did not finish. He began his career with Haime Duhn Barba, stellar adviser Maurisio Makri. During and after the mandate of the former president, Caputo forced his environment to leave Macri Ser Macri: to apply randing reduction in expenses and accept his right vision without worrying about politically correct. But Makri chose moderation, lost the elections, and Caputo, found in Miles, who would follow this advice. It still worked.
“People always say: (Miley) they can agree, they could agree,” explains Anprraguurr, a partner of the GBAO political strategy in Washington. “But it is very important to understand that their strategy is not to look for the majority, but in the search for a minority that is very intense and that the rest of the political spectrum is fragmented, and with this I achieve them to master the agenda.”
Milei makes it impossible to seem possible
Milei achieved that not a single politician considered it possible in Argentina: he reduced the costs of energy subsidies, pensions, public salaries and public work at five percentage points of the gross domestic product, an unthinkable number of numbers almost anywhere. And its approval index is 45%According to the latest Latam survey, press by Atlasintel for Bloomberg NewsQuestionnaires
Kaputo is attributed to part of the merits, both for the communication mechanism and in order to present Miley to his “economic king”: Luis Caputo, his uncle. In an interview with podcast in February, Louis said that Santiago – the son of his cousin – called him in 2023 and said: “Everyone tells me that we should talk. We are a family, and we are never talking. ” They gathered, discussed the economic crisis, and Louis eventually met with Miley. The rest, he said: “It was a thing of heaven.” The market celebrated the arrival of Luis KaputoHe was one of his own profiles, avoided a sharp dollarization, which investors were afraid and reduced inflation at the lowest level in five years.
“This is not always beautiful”
Santiago Caputo also leads a young digital team that controls the government of the government. These are anonymous accounts that enhance favorable messages for Miles and attack negatives. “Continuous mobilization of Caputo supporters absolutely determines, although it is not always beautiful or honorable,” said Andrey Roman, Executive Director of Atlasintel.
Immediately before the municipal elections on May 18, the @mileeneros account and others related to the communication team shared a video generated by the one in which Macri said that his candidate resigned to give way to Miley. An account, which, according to people with close knowledge, controlled Caputo, was eliminated the next morning. Video, which was described as obvious falsification by Miley officials, is investigated For electoral fraud to deceive voters.
Despite his skill in the public image of Miles, Caputo had stiff blocks. The strategist jumped to the public front in February, when he interrupted a television interview after the first great scandal with the president. Miley encouraged a member of Memoyan called Libra, who collapsed a few hours later, which led to losses of $ 250 million, in which the president denies that he had a bad effect. Although the edited version of the interview, which was released without incidents, Caputo and its characteristic tattoos appear in the full version that has risen to YouTube. In it, Miley does not hesitate, answering the question of his legal strategy, Caputo approaches the ward to whisper to the president, and the journalist again formulates this issue.
Growing tension
If the elections that are coming good for Milei are now predicting most polls, This can attract foreign investmentsSince Milei will combine its meager majority in the Congress to approve more significant reforms.
Consequently, Kaputo’s relationship with Karina became an object of greater attention, taking into account his various election strategies. Kaputo wants to build alliances with a large number of centrist blocks, such as the radical civilian union of Senator Maximiliano Abad and M. Makri.
On the other hand, direct employees of Karina, such as the President of the Chambers of Deputies, Martin Menem, and her cousin and political organizer, Lule Menem, prefer to promote their own libertarian candidates and are not interested in compiling unions. When Miley was asked about tension during an interview on the local television channel LN+ on June 19, he confirmed that Caputo and his sister form an iron triangle. “Would you change the winners team?” He asked. “And well, why am I trying to change it?”