THE Trinidad Alfonso Foundation and Grupo Bimbo have decided to renew their commitment to Valencian sport, with the aim of making more sustainable the projects aimed at promoting physical activity among boys, girls and young people of the Comunitat de l’Esport.
The promotion and enhancement of mass sports constitute one of the three areas of action of the entity chaired by Juan Roigas well as the promotion of sporting events and support for athletes and clubs. Through different projects, values such as solidarity, respect, self-improvement and the importance of practicing physical activity among the youngest are promoted. All these projects have the ultimate objective of continuing to build the Valencian Community as a Comunitat de l’Esport from the ground up, aware that the youngest are the future of Valencian sport.
“We are very happy to continue this agreement that we started last year. It is a source of pride for us, not only that institutions and companies join our projects, but that they decide to renew the collaboration. This means that they are satisfied with the result of their support by increasing the E-sports community“, explained Juan Miguel Gómez, director of the Trinidad Alfonso Foundation.
“At Bimbo, we believe in the transformative power of sport and healthy living, especially from a young age. That is why we are delighted to collaborate once again with the Trinidad Alfonso Foundation in this project that shares Bimbo’s commitment to the well-being of people and to the build a better world“, says Olga Martínez, Director of Corporate Affairs and Sustainability at Grupo Bimbo EMEA.
Grupo Bimbo, the largest bakery company in the world, is an expert company in food, which is reflected in its ability to respond to consumer needs and trends, while respecting the highest quality standards.
The Group strives to offer the best foods, promoting responsible consumption and optimizing the nutritional profile of its products. To this end, the company has been improving the nutritional composition of its products for years and is committed to improving the quality of ingredients and offering clear and transparent information so that consumers can make their food choices with all the necessary information at their fingertips.
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