ING bank withdraws advertising for “Cuarto Milenio” and “Horizonte” after controversies

The controversies in which his programs have been involved these days are taking a toll on Iker Jiménez, following the media coverage of the terrible DANA that devastated Valencia and other areas of the country. ING bank has asked to no longer advertise on Fourth millennium And Horizon due to “the controversy generated in recent days”.

And controversies like that of the journalist from HorizonRubén Gisbert and that of Jiménez’s tweet in the Bonaire parking lot They keep making headlines. This issue has also become a standoff between the two large private television groups in our country, Mediaset España and Atresmedia Televisión.

It didn’t take long for Iker to be questioned in laSexta spaces, notably by Gran Wyoming and Dani Mateo since The intermediaryby Jokin Castellón conspiranoid and by Ana Pastor of warm red. Also for certain faces of laSexta Xplica that same Saturday.

Report ING’s decision The countrywhich also highlights the statement published by the Madrid Press Association (APM) the day after the controversy was delivered, the Horizon on Sunday, November 3. The organization launched “an appeal to media managers and journalists who, these days, cover DANA information in the Valencian Community and Albacete, to carry out their work responsibly at all times.” Furthermore, the APM condemned the professionals who “more interested in reaching a wider audience at all costs.”

This news comes shortly after the Basque communicator denounced it on his social networks that the competition was “asking for its head”. In particular, he pointed out a talk show host of the format led by José Yélamo on Saturday evenings, Miguel Ángel Campos, who asked the government to stop outsourcing institutional advertising in Iker’s programs.

The two keys to the controversy

As we said, the affair broke last Sunday, November 3. That day, Rubén Gisbert, a collaborator “unrelated” to Jiménez, linked to Horizon of Valencia to show the situation. Everything was normal, until X went viral a video of the ‘youtuber’ intentionally putting mud on himself to dramatize the already horrible panorama that has been and is being experienced in the Valencian Community.

A few hours after the fragment spread like wildfire on the networks, Iker Jiménez came out to give explanations. Also in the program of Thursday, November 7, where the presenter of Cuatro apologized and expressed his tremendous anger against Gisbert: “What is someone on my team doing staining his pants?” My team truly knows that if they do this, I will kill them with my own hands. »

Likewise, that evening, Jiménez spoke about his tweet from the parking lot of the Bonaire mall: “In the Bonaire parking lot there are a lot of bodies. A lot of bodies. A lot.” A message that the driver regretted having written “angrily”. Of course, contrary to what a significant part of the networks, as well as Atresmedia programs, have pointed out, He denied saying on screen that there were ‘700 dead’ in the aforementioned parking lot.

“Rewatch the recording. Please don’t tell them that this team said there were 700 dead. “Here we are talking about the capacity of 700 vehicles inside the parking lot,” Iker remembered it.