Palma traders integrated into PIMECO and AFEDECO have launched a campaign to boost business activity this Christmas. The aim is to make the Balearic capital an epicenter of fun and Christmas spirit, with a wide range of activities and promotions which attracts citizens and visitors to the city center.
The initiative offers customers attractions at special discounts with the aim of boosting sales during the Christmas period. Among the benefits for customers, promotional tickets stand out, with offers such as 2 for 1 on attractions, discounts on Christmas trains and reduced prices at the ice rink.
Promotion dates:
- Attractions and ice rink: from November 22 to January 7.
- Parade of the Three Kings: from December 4 to January 5.
The campaign called “Palma, a complete entertainment center 2024-2025” was presented this Friday by the presidents of the employers’ associations AFEDECO and PIMECO, Joana Manresa And Caroline Domingowith the mayor of Palma, Jaime Martinez.
Manresa said that “this is an initiative developed since 1999 and which has more than a thousand batches intended for participating companies. An activity which, for both employers, has a positive impact on commerce because it attracts many pedestrians and the public “In general, they want to have fun while shopping.”
These promotions aim to reward consumer loyalty and encourage them to experience the magic of Christmas while supporting local businesses. “Palma, Tot un Center de Diversió” projects itself as a engine of economic dynamismwhich not only benefits downtown businesses, but also contributes to the revitalization of the city.
With greater footfall in the heart of Palma, traders and residents will enjoy a vibrant and lively Christmas atmosphere that enriches everyone.
For her part, the president of AFEDECO, Joana Manresa, assured that “the Palma, Tot un Center de Diversió campaign invites everyone to discover and rediscover the charm of Palma at Christmas, walking through its decorated streets, enjoying special activities and, of course, support local businesses that are part of the city’s soul“.
