Pamplona had the honor of receiving one of the influencers the country’s most prominent gastronomic expert, Jorge González, known on social networks as Joe Burger Challenge. Your visit to Growleriaemblematic place of the city, is a real treat for gourmets. With more than 547,000 subscribers on Instagram and 910,000 on YouTubethe Valencian conquered his fans with his love for hamburgers and his passion for good cooking.
A few years ago, González made a courageous decision: to abandon his career as a police officer to devote himself fully to his true passion. Since then, traveled the country in search of the best flavorsbecoming a reference in the world of gastronomy. Your arrival in Pamplona represents not only the opportunity to discover the tastiest dishes, but also to give visibility to the culinary wealth of the region.
THE Growlerialocated on the street Aoïzwas the scene of this visit. Recognized as the third best burger in Navarre in the Spanish Championship, this place is a pioneer in the sale of bulk beer in Spain. During his stay, González shared the story behind the establishment’s name on his Instagram account, highlighting his commitment to quality and innovation.
It did not take him long to be seduced by the gastronomic offer of the Growleria. Among his choices, the hamburger stole the show. Participating in a prestigious competition, this delicacy promises to be one of the stars of the establishment. In addition, he could not resist the famous speech “Sandwich”which was awarded as the second best sandwich in Navarre in 2024.
What makes this snack so special? Its recipe is a delight for the senses: a base of sweet potato parmentierfollowed by pork knuckle macerated in teriyaki sauce at low temperature and crumbled, supplemented with orange zest And pickled red onion. To add a crunchy touch, included sweet potato chipsall wrapped in a crispy sandwich bread which seals the perfection of the dish.
But the experience didn’t stop there. González’s visit included some delicious nachos followed by the emblematic Birramisuthe famous Growlería dessert which culminated a memorable meal.
Joe Burgerchallenge’s visit to Pamplona joins the podium of gastronomic influencers who have visited the city. Numbers like JDalmau, Dinner with Pablo And Boufit_fatfood They came in recent weeks and highlighted the diversity and quality of Navarrese gastronomy. With each visit, these influencers not only delight their followers with new recommendations, but also help put places on the map that stand out for their innovation and flavor.
In an environment where gastronomy and social networks are closely linked, Growlería has been able to take advantage of this trend. With the arrival of González, more foodies should visit the establishmentimpatient to taste the delights that have conquered the influencer and therefore his vast audience.
Pamplona is always a booming gastronomic destinationwhere the mix of tradition and modernity results in unique flavors that continue to attract the attention of the most recognized influencers in the culinary world. Joe Burgerchallenge’s visit is a clear example of how passion for food can transform the perception of a city and highlight its gastronomic treasures.
