The new name of the Atlético stadium, Riyadh Air Metropolitan, It is already a reality. A team of workers was work all night so that today, Wednesday, the day when the agreement will be made official, the name that will accompany the red and white place for the next ten years will already appear on the facade, and this will mean a fabulous entrance of thbetween 250 and 300 million euros which will be provided by the Saudi airline, which was already the main sponsor of the jerseys.
The new stadium name will be revealed during the match against Leganés during the tenth dayscheduled for October 20. In the absence of official confirmation, the agreement will be signed for a period of approximately 10 years, during which the Saudi airline will exponentially improve the 9.5 million euros paid by Civitas for him “appellation” of the Metropolitan, which, it must be remembered, was initially called Metropolitan Wanda. This will therefore be their third name change and it will mean for Atlético the largest sponsorship contract in its history.
On the other hand, the Metropolitan Auditorium yesterday hosted the presentation ceremony of LG Electronics Spain as sponsor of the club. Under the terms of this agreement, Red and White supporters will benefit from immersive sensory experience inside and outside the Metropolitano, thanks to the implementation of more than 2,000 square meters of high-performance LED screens tailor-made for this unique project.
A project which will culminate in the installation of a ‘Sky Ribbon’ on the roof of the stadium; OrAn elliptical LED screen made from 400 meters of flexible mesh that will create a 360-degree visual spectacle.
It will thus reinforce the symphony of light and color of a place which already has, since its inauguration in 2017, a ‘360º Ribbon Panel’ in its stands – being the first football stadium in Spain to use this technology – to make the experience of supporters who attend matches, shows and events held at the Cívitas Metropolitano even more unforgettable.
