THE Provincial Council of Córdoba launched a Strategic Business Planwhich is added to the digital platform Cordoba Shopping which is already underway in municipalities with less than 5,000 inhabitants.
Concerning Cordoba Shoppingthe platform already has 108 member companies, and you can find videos explaining what their business is, what their history is and what type of products or services they offer. In addition, each company will have its own fully personalized digital space, where it can exhibit and sell its products, in the simplest way possible.
The Provincial Council allocated 625,000 euros to this project (500,000 euros of funds New generation and 125,000 Deputation). To carry out this project, two main technological tools were used: a streaming platform focused on video, Interactive OTTand a collective buying and selling platform’walk‘.
The highest representative of the provincial institution, Salvador Fuentes, highlighted yesterday that “it is a pioneering tool in Spain, avant-garde and very effective, 100% Córdoba, which will allow us to advance in one of our great challenges, the connectivity of the province, through the digitization“.
Local stores
Fuentes insisted that “local commerce is essential for the life of our cities, it is a key sector to guarantee the economic and social development of the smallest nuclei, at the same time that it represents an axis of great importance to fix the population in our territory.”
This idea was also taken up by the delegate of Economic development, promotion and employment of the Provincial Council, Félix Romerowho stressed that “projects like this reflect the life and future of our villages, because they encourage our young people to stay in their villages and be able to undertake projects”.
For his part, Bartos Cañeteresponsible for Interactivityemphasized that “this is a disruptive approach that places our province at the technological forefront, at the forefront of e-commerce.” “It is made with Córdoba technology, but the platform is global, anyone in the world can benefit from it.”
