This step occurred a few days after the start of the widespread criticism of the local brand, as international artists and followers of the unauthorized use of their works in their last collection of products accused him.
Initial studies have shown that the brand used artistic paintings belonging to European artists, not receiving the right to publication or preliminary permission from them. Specialized technical reports also indicated that between the designs of the proposed bags and the designs of the famous international brand “HB Boot Corral” there is a great similarity, which caused serious doubts about the originality of the presented designs.
The Danish artist -plastic Lisa Lah Nielsen headed a list of protesters, as she confirmed her official report on Instagram, that one of the paintings that Mach al -Sagir presented during her placement on the famous television program, in fact, her original work, which she completed in 2019. A flagrant violation of property rights intellectually.
The incident emphasized the problem of intellectual property rights in the local market, where lawyers believe that current laws should tighten and revise in order to keep up with international standards in this area. It should be noted that such a practice may be a clear violation of Bern International Convention to protect the works of art that Egypt signed and adhered to.
The disappearance of the official report on the brand from Instagram without official clarification is an unprecedented step in the local commercial stage, and many interpret it in technical and commercial circles as an implicit recognition of violations, especially in the light of the absence of some illustrative statement from the brand management so far to clarify the situation or respond to accusations.
Activists and experts in the field of fashion and art demanded to discover a comprehensive investigation to determine the reality of the submitted projects and their adoption mechanisms, while emphasizing the importance of respect for intellectual property rights in the creative industry. These claims are within the framework of a number of similar issues recently stuck by the local market, which requires that the experts of the experts have a comprehensive overview of the mechanisms of control and intellectual property.
According to the Egyptian legislation, the theft of works of art is a crime punishable by the law, since Article 181 of the Law on Intellectual Property Protection claims fines and financial fines if the violation of the rights of the authors is proved. Observers expect that the upcoming period will witness the legal steps of the affected artists, and it is expected that this incident will push the relevant authorities to reconsider a policy of protecting intellectual property in the field of fashion and design as a whole.
Source: Cairo 24 + RT
