It is the story of a capitulation. That of all those who, by visiting Andalusiadecides to abandon himself to the heritage of a land that breathes history, art and symbolism. The new episode of the Council’s successful promotional campaign, Andalusian favoritedelves into the defining elements of the first batch and explores the creative avenues offered by artificial intelligence used in an elegant way that brings Federico García Lorca himself to life for a few moments.
Generally speaking, the brand new proposal takes up the narrative structure of the initial incursion. An approach to a certain mystery, enveloped in a dreamlike atmosphere which mixes unconscious places with real passages and characters, all guided by a penetrating male voice – like that of Peter Dinklage– until reaching a zenith of absolute prominence of the cornets and drums measures of the Rosary Band of Cádizwhich take over from a first melody signed by the Hollywood native Hans Zimmer.
The sequel to Andalusia Crush delves into the origins of autonomy, with this Hercules who supports the two columns of the shield, the Roman scene embodied in Julius Caesar and, once again, in connection with the message of necessary abandonment, the fall of Napoleon Bonaparte right on the Andalusian borders.
There is also room for current experiences, all of which have clear historical roots. We see it in the colorful hat of the verdiales Malaga, and in this backlit shot of the passage of the Lord of Gypsy Health of Seville, interspersed with images of the Bañuelo of Granada, the Cathedral of Almería or the Real Alcázar of Seville. Doña María de Padilla’s toilet, which closes the film, already featured in the first production of Ogilvy.
Particularly striking, in terms of editing, is the sequence of close-ups of high-level pictorial works that can be admired in Andalusian art galleries. The softness of the Sevillian brush stands out Bartolomé Esteban Murillo.
The black woman who painted Julio Romero de Torresbut in the flesh and in double, Paco de Lucie and the already omnipresent Lola Flores fill the frames of this new promotional action with the Andalusian talent with which the Andalusian Government seeks to improve if possible the tourist data in the eight provinces – notably in a strategy of seasonalization of visits – and, in doing so, continue to reap the laurels in all audiovisual events.
