MagiciansEL ESPAÑOL’s vertical section on women and female leadership, brings good luck. During the month of July managed to collect 4.09 million in its pages of unique visitors, according to data from Comscore. This is to place itself in second position in the ranking of women’s magazines.
With its arrival on the podium culminates the first stage of its refoundation, started in September 2023 when it evolves from Magasin to Magas. A new concept that shows how women from EL ESPAÑOL are around the world and it makes visible the stories of effort and dedication.
A recipe led by the editor of Magas, Cruz Sanchez de Larawho appointed Ana Núñez-Milara as director of the EL ESPAÑOL vertical last June.
The competition
Magas already rivals the historical big names in the sector. We find to only 53,000 Telva readers (which ranks first with 4.15 million) and He has more than 792,000 ELLE subscriberswhich occupies the third position.
This is the first measurement in Comscore, in the category of women’s magazines, since GfK DAM does not have a specific tool for its measurement and subsequent comparison.
This data shows that in just a few months, Magas has managed to establish himself in the afbe part of the daily meeting of Spanish women. “We propose female leadership as an attitude in which each woman defines her business plan vital.
In Magas you will find all the ingredients of a recipe for success,” says Sánchez de Lara, referring to stories of improvement, reference women or health problems, lifestylefashion, beauty and even the “Under 30” and “Midlife” sections published by Magas.
Unmissable event
The magazine has also “snuck” into the “most remarkable” women’s calendar with its annual “Top 100 women‘ which is in its 12th edition, the third within the framework of EL ESPAÑOL.
In addition, there were celebrations the “Maga de Magas” pricesthat recognize the trajectory and work of women journalists and writers in Spain. But there is more. As its publisher explains, “we are already working on the second edition of Magas Midlifein which the protagonists will be women over 50 years old.”
Finally, the podcast ‘Get ready, we’re leaving“It has already become the place for confidences from important women, whether they are famous or not.
Magas has managed to create around EL ESPAÑOL a whole community of women who are already vying for the leadership of women’s magazines in Spain. This is just the beginning.
