In recent days, social networks have been the scene of a lively debate about media coverage and the reaction of public figures to the devastating DANA which has affected various regions of Spain, notably Valencia. Between messages of support and volunteer activities of many well-known faces, a controversy arose over the use that certain influencers made of the situation and was Jessica Goicoechea who harshly expressed what many think about this phenomenon. “My face would fall with shame,” he began by saying energetically..
Torrential rains and overflowing rivers left in their wake material damage and significant losses for the populations. hundreds of families. Faced with this emergency, many celebrities have shown their solidarity through donations, messages of support or even by working as volunteers in the affected areas. Singers like Rosalía and television personalities like Paz Padilla have actively participated in humanitarian aid, collaborating with organizations such as Central cuisine of the worldthe NGO led by leader José Andrés.
Jessica Goicoechea also moved to Valencia to collaboratebut his impressions were not only of the tragedy itself, but of the way some of his colleagues in the sector handled their presence on the scene. From her social networks, the model launched a powerful message criticizing what she considers to be a lack of sensitivity.
Strong words from Jessica Goicoechea
In a post that quickly gained traction and went viral, Goicoechea criticized the role of those who he said were approaching the disaster as an opportunity to create content. “The way some people in the industry and aspiring influencers They take advantage of this misfortune to go and create content as if they were at a festival… What’s wrong?», questioned the model, visibly indignant. Jessica expressed her rejection of those who, instead of focusing on helping, seemed more interested in showing off their “good faith” on camera and gaining followers through reels and publications about their supposed solidarity.
For Goicoechea, using tragedy as a background for photographs and videos is an incomprehensible and unethical act. “I would be embarrassed to start recording in front of anyone in the face of such a catastrophe.knowing that many have lost everything, from their homes to their loved ones,” he added in this regard.
Jessica Goicoechea criticizes the attitude of her colleagues
Jessica Goicoechea’s comments opened a debate on the limits that public figures must respect when using their platforms in the event of tragedies. According to the influencer, real media does not require flashes or tastes. For her, those who are really there to help do not have the time to document each step of their volunteer work and do not feel the need to do so. The Catalan urged her colleagues to think about the impact of their publications on the networks and to think about the role they can play in moments like these without distorting the drama or making it a spectacle.
His request for “head and sensitivity” » resonates strongly, especially in a context in which many people feel that influencers are using their influence excessively, seeking attention in situations where the focus should be on the victims and recovery efforts . He argues that if content creators truly want to contribute, they should use their visibility to convey useful and necessary information on how to collaborate with relevant people, rather than focusing on creating polished content.
The model spoke more clearly than ever
While some of his supporters applauded himGoicoechea’s wordssharing their message and showing their support, others say that any type of visibility, as long as it is accompanied by real aid, can be useful in drawing more resources and attention to the situation in affected areas . However, The model maintains that there are appropriate ways and times to act.
“I don’t quite understand the moment when you supposedly have to go help and document everything,” Jessica confessed and added that, in her opinion, in many of these attitudes there is a need for more empathy and respect for the people who have lost so much. . Goicoechea emphasizes the importance of recognizing that true help is not measured in likes or followers.
Jessica’s words shed light on an important reflection on the role that influencers play in today’s society. At a time when networks have the power to instantly viralize information, the use of a tragedy as a “storyline” for digital content raises serious ethical dilemmas. This advancement improves the good reputation of the model.
