This Tuesday, the Francisco Rabal Cinematheque in the capital of Murcia hosted the opening of the Conference “The digital crossroads and artificial intelligence (AI)” organized by elDiario.es Region of Murcia. A few days which aim to celebrate the ninth anniversary of the edition of the digital newspaper in the Autonomous Community and which will continue this Wednesday, October 9.
This first day addressed the impact of artificial intelligence on journalism and other creative sectors in a debate entitled “Misinformation, alarmism, prejudices and challenges derived from the impact of AI on digital journalism and industries creative”.
The person responsible for opening the day was director of elDiario.es, Ignacio Esolar, who said that “in a world where a false truth and a false image can be created, what credibility do we journalists have?
At the conference debate – moderated by the director of elDiario.es Region of Murcia, Elisa Reche – the participants, in addition to Ignacio School, Carlos Castillotechnology journalist at elDiario.es; Patricia Ruiz Guevaracoordinator of Maldita Tecnología of Maldita.es, and Juan Miguel Aguadoprofessor of journalism at the Faculty of Communication and Documentation of the University of Murcia (UMU).
Patricia Ruiz Guevara, coordinator of Maldita Tecnología de Maldita.es, put on the table that there is a tendency “to have the image of AI as a Terminator, a destructive robot; but they are algorithms designed to learn.
While the director of elDiario.es, Ignacio Escolar, stressed that the long-term predictions of this technology “are overestimated, but in journalism they are already visible because they are abused to generate unwanted journalism with very low quality content. “. Escolar emphasized that AI was not necessary to create hoaxes, but that now “those who generate lies have even more powerful tools.”
“Before the democratization of the Internet, it was assumed that what was published was true, but when the written word became democratized, it lost part of this implicit truth and this is what will also happen with audiovisual content and AI,” said Carlos Castillo. , technology journalist at elDiario.es.
Collapse of supply
On the other hand, AI “generates a supply collapse problem; Imagine Netflix or Spotify in a context in which anyone can create a series or music; “We are going to lose the naturalness and originality of the offer,” underlined Juan Miguel Aguado, professor of journalism at the Faculty of Communication and Documentation of the University of Murcia (UMU).
Patricia Ruiz Guevara also reflected on “what we want to do on a human level with AI; AI promises us many things, but is it really what we want?
Technology at the user level – said journalist Carlos Castillo – “was suffering from a slowdown; This seems very good with Apple, which embodied the idea of innovation, but now they have been presenting the same phone for five years and this is happening with the rest of the companies.
The “magical” idea of innovation was beginning to be lost, according to Carlos Castillo, for whom “here is AI, a new technology that has this magic; The hype is interesting to send the message that technological innovation continues on this wave.
GPT voice chat “has not been launched in the EU because it involves emotional recognition of the user; The problem is not only the conversation, Open AI begins to have a database of what the user feels”, put on the table the journalist Carlos Castillo, who emphasized that it is “about very sensitive information that can lead to our behavior being manipulated more easily. »
UMU professor Juan Miguel Aguado, for his part, contributed to the debate according to which European legislation leaves behind a problem, “that of data spaces”. In some regions, “agreements are signed with technology companies where the compensation consists of having access to user data that appears in the services; “Governments are paying a service for our data and that’s data colonialism. »
The day ended with a screening of the film at the Cinémathèque ‘Her’ (2013), by Spike Jonze.
The future and AI
This Wednesday, October 9, the person responsible for opening the day will be Jose Guillendeputy mayor and delegated advisor for Urban Development and Smart City at Murcia City Hall. After his words, the conference debate will begin on the theme “How AI will shape the future: from preventing climate disasters to how our data will be used”. Possible Solutions to Internet Addiction Problems.”
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On this occasion, the guests to address these questions – also hosted by Elisa Reche – are Maria Jesus Martindirector of the Advanced Digital Technologies Strategic Planning Division; Eva Gomis, general director of educational centers and infrastructures of the Community of the Region of Murcia; Andres Caballero Alcarazmanager of the Acelera Pyme office and the miitUp digital coworking of the Chamber of Commerce of Murcia; Pablo Pavon, vice-rector for digital strategy and artificial intelligence at the UPCT, and Francisco Javier Marín-Blázquez, professor of information and communication engineering at the University of Murcia (UMU).
After the conference-debate, at 7 p.m., twenty minutes will be devoted to requests and questions. And at 7:30 p.m. the film will be shown “AI artificial intelligence” (2001) by Steven Spielberg.
The sessions can also be followed by streaming via the YouTube account elDiario.es Murcia.
This event is supported by the Chamber of Commerce of Spain, Red.es and the Autonomous Community of the Region of Murcia as main sponsors, in addition to the collaboration of Murcia Town HallTHE University of Murcia (UMU)THE Polytechnic University of Cartagena (UPCT)he Strong group and the Regional film archiveswhich gives its space for the celebration of the conference and collaborates in the screening of films.
