The Community of Madrid continues to intensify its external agenda with a clear objective: to attract new investors to the region. So far, the result has been successful, since this year alone it has raised 762 million euros beyond our borders, with the creation of almost a thousand jobs.
The agency to attract foreign investment, “Invest in Madrid”, has set its targets for countries such as Germany, London, Paris, Portugal, Chile, Miami and Mexico, and has included the Asian continent as one of the priority markets. Thus, a delegation from this organization, led by its director, Luis Socías, begins this week a four-day trip to Japan, during which meetings with Japanese institutions and multinationals are scheduled. The strategic plan “Invest in Madrid” specifies the most interesting sectors and destinations, such as aerospace, automotive, data centers, digitalization, artificial intelligence, microelectronics and audiovisual.
In the different missions so far, he has maintained contacts with multinationals such as Siemens, Pfizer, Oracle, Orange, BNP Paribas, Société Générale or Deutsche Bank, among others. In addition, the Community of Madrid has strengthened its relations with regions and destinations of international renown, such as Île-de-France (France), Bavaria (Germany), Buenos Aires (Argentina) or Aichi (Japan), with which it has concluded memoranda of understanding and the deployment of joint actions.
This year, “Invest in Madrid” visited Germany, London, Chile, Paris and Miami to explain the competitive advantages of the region. For the rest of 2024, the regional government has planned trips to Portugal, the United Kingdom, France and Mexico, and will be present at the South Summit in Korea.
This week, the Madrid Executive is visiting Japan for the first time to attract investment. NTT Data, Fujitsu, Mitsubishi, the Spanish Embassy and various organizations from the cities of Tokyo and Nagoya are some of the meetings scheduled during the four-day trip. Since 1993, Japanese companies have allocated 11.062 million euros to Spain, 75 percent of which have ended up in the Community. Of the 500 Japanese companies based in Spain, almost half (47.9 percent) are located in the region, with more than 31,600 employees.
In the first half of this year, 43 projects promoted by “Invest in Madrid” have come to fruition, which have required an investment of 762 million euros, with the creation of 921 jobs. One of those that has already come to fruition is the Ryanair pilot training centre.
